A Ku Indeed!

A Little Too Much Borrowing Going On

Posted in China by Chris on January 19, 2008

Austin Ramzy from Time is discussing an interesting intellectual property theft case here, where an American business claimed that a Hunan-based buisness stole their product, identity, the whole shebang. The case made me think of SPR Coffee, which is a coffee franchise based in Beijing.

If you’ve ever been there, you’ll remember it clearly — it reminds you of Starbucks. Maybe even a bit too much, if you get my meaning. The colors, the menu, the fonts used, the interior of the place. You can see a bit of it in this picture. It made me laugh a bit. Good thing is, though — the coffee was actually pretty good, and it was real hard to find good coffee in China. And their service was actually far better than Starbucks too. One thing I could never figure out, though — their motto was something like “Putting the Full Stop Back into Coffee” — or was it “There’s no Full Stop in SPR Coffee!” Either way, what in the world does it mean?


3 Responses

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  1. Tom Stanley said, on January 19, 2008 at 9:00 am

    I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you.

    Tom Stanley

  2. eyeingtenure said, on January 19, 2008 at 5:07 pm

    Perhaps it’s the idea that it’s so good, you can’t concentrate on anything else. Or that it makes you stop in your tracks.


  3. Chris said, on January 19, 2008 at 8:05 pm

    I know that “full stop” mean “period” in other countries. Oh, and I checked — it’s “no full stop in SPR Coffee!!”

    So, I don’t know — “there’s no end to SPR Coffee!” or “SPR Coffee never stops!”? Either way, I’m not sure I get it.

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